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Co-founder & CEO · Canva

Melanie Perkins

Rejected by 100+ investors, she learned to kitesurf to get into the room.

Founded
2013
HQ
Sydney, Australia
Sector
Design Software
Company
Canva

The story in brief

Perkins was teaching design software at university when she realized how hard it was for beginners. She tested the idea first with Fusion Books, a yearbook design tool.

Canva launched in 2013 after years of pitching and reached a $40 billion valuation in 2021.

Read the full story · 6 min read100 Rejections and a Kitesurfing Lesson: The Unlikely Rise of Canva's Melanie Perkins→

Lessons for founders

01

Start with a narrow wedge

02

Treat rejection as feedback

03

Go where the network is

The Daily Archi · 5-minute read

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